Regardless of your specialty, the holiday season is always a great time to show your customers how much you appreciate their patronage and continued support.
But wouldn’t it be ideal to incorporate these “thank-you-s” into your existing holiday marketing campaigns? Triggers makes it possible.
Here are three triggered marketing ideas your business can employ to show thanks this holiday season:
1. New Customer Sign-Up: Your aggressive holiday sales are likely to attract a spur of new revenue this season, so send a triggered message to invite newcomers to opt-in to your email marketing campaigns year-round! This is a great and easy way to help you grow your marketing list.
2. Post-Purchase Follow-Up: Customers appreciate a quick note thanking them for their purchase. Automating follow-up with triggered marketing campaigns gives customers the opportunity to provide feedback or ask questions. Also, it’s a great way to gain testimonials!
3. Shopping Cart Abandonment: Retailers know all too well the disappointment of a purchase order abandoned at the last second. Deploy dynamically triggered marketing campaigns that follow up with an unbeatable offer to help recover lost revenue.
Incorporating an automated follow-up within your marketing efforts this holiday season and build long-lasting customer relationships for years to come.
To learn more, check out some recent triggered marketing blog posts.