According to a recent patient survey, over 50% of patients report they received no follow-up communication from their physician after their appointment. In addition, nearly 40% of patients were unaware whether their doctor’s office had a patient portal available for use.
These statistics emphasize how important patient communication is – and what can happen when it’s unclear. Many medical practices struggle with finding time to implement effective patient communication strategies, but good patient communication is proven to improve patient outcomes and increase patient satisfaction.
If you’re looking to improve your patient communication strategy, a good place to begin is determining which patient communication style fits your practice best:
- In-Person Patient Communication
You can’t get more personalized than an in-person dialogue. This patient communication style is dwindling with technological advances, and less than a quarter of patients report preferring this method. However, while technology serves many purposes of advancing patient care, it should never fully replace a healthy in-person dialogue between patient and provider about important health issues.
- Phone Patient Communication
While digitally automated patient communication has increased significantly, 50% of patients still prefer speaking to their doctors office on the phone over any other method. Phone calls also make up the second most common follow-up method for doctor’s offices. Although it is no longer the most time friendly solution, it’s unlikely that this style of communication will ever disappear completely – especially for situations like discussing lab results or procedure details with patients.
- Digital Patient Communication
You know by now that as technology continues to evolve, more and more patients are preferring digital communication methods to more traditional ones. Generally, the younger demographic of patients (aged 18-34) prefer scheduling follow-up appointments online.. Automating follow-up processes have also proven to have many benefits to your office as well – such as freeing up precious staff time and reducing patient no-shows.
To meet patient needs, the best medical practices are the ones who are flexible and equipped in adapting to all 3 of these patient communication styles. Alert Solutions can help your practice automate patient communications through voice, email, and text. Learn more about our Suite of Patient Communication Solutions here.